Tag Archives: transmedia

Henry comes in & ALLES LIEBE, ANNETTE continues

The webseries I created, ALLES LIEBE, ANNETTE, has been streaming on Youtube for over a month and a half! Check out this resume of the first episodes if you haven’t seen them yet. The series, developed for German broadcaster MDR and Funk, cracked 15,000 subscribers this month with the introduction of Henry, who at first completely forgot he’d met Annette and ends up… well, it’s still in progress ūüėČ

If you can understand German, take a gander at the episodes that premiered in the last month:


Episode 7
Her sister Jenny is literally at the point of strangling her, so Annette, fed up, announces she’s moving out to stay with Maria. And so it begins…


Episode 8
Annette moves in with Maria… but it’s not all fun and dancing.


Episode 9
Annette should be writing, but she’s looking through online dating profiles instead.


Episode 10
Annette has yet to write anything at Maria’s. I wonder why…


Episode 11
It’s happening! Annette meets Henry (again), who doesn’t remember her from the Arne concert way back in ep 4.


Episode 12
Henry still doesn’t remember Annette, but he’s figured out there’s a vlog.


Episode 13
Annette and Maria talk smack about Henry, and he overhears. Awkward.


Episode 14
Henry calls Annette Maria’s puppet. Annette hits the beer.


Episode 15
Annette practices music to prove to Henry she’s not Maria’s puppet. Plus, first Arne video!


Episode 16
The gang have a farewell party for Maria’s free time,now that her family’s arranged a job for her at the Grimms. Looks like the only ones really unhappy are Maria… and Henry.


Episode 17
Maria’s sleeping in her work clothes, while Annette plays with a new story, though Henry is still on her mind…


Episode 18
Annette doesn’t get a great review on her story, so she turns to Henry to help her revise…


Episode 19
Annette gets a mountain of notes from Henry, and Maria entertains herself by giving her a strange hairstyle.


Episode 20
OMG, so cute together! No need to summarize the episode, the title is enough: “No more showers and naked running around” ha!


Episode 21
Annette gets a good review — and now Henry is nervous about asking her for feedback on his writing.


Episode 22
Double date & naked? Annette goes on a double date, and somewhere in there is a live model drawing class.


Episode 23
Henry’s poems are terrible; Annette doesn’t know how to tell him. Maria, however, would have no problem.

As always, if you don’t know German, you can still follow along on their social media sites and use the magic of Google translate:
https: //www.facebook.com/AllesLiebeAn …
https: //www.instagram.com/allesliebea …

Annette’s Tumblr: https: //allesliebeannette.tumblr. com /
Maria’s Instagram: https: //www.instagram.com/mariahaxtha …
Arne’s Instagram: https://www.instagram.com/nurarne/
Graf’s Instagram: https://www.instagram.com/realgraf/
Jenny’s Instagram: https: //www.instagram.com/jennyhuelsh …

Enjoy and spread the word about ALLES LIEBE, ANNETTE to all your German-speaking friends!

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Premiered! Webseries ALLES LIEBE, ANNETTE is live!

The webseries I created, ALLES LIEBE, ANNETTE, premiered at the beginning of the month, and six episodes are up already!¬†Following the friendship, love, and betrayal of Annette Hulshoff, the webseries begins with a rejection from a university: her application revealed too little about her personality. She embarks on a webseries to explain¬†herself, right before she embarks on the most exciting and harrowing time of her life. Based on the life of the eponymous poet, so far the series has introduced Annette and her goal of getting out of her little town, her close friendship with Maria, and Maria’s boyfriend Graf.

This transmedia webseries includes twitter and instagram feeds, not to mention the comments section of the videos themselves. The webseries is a first for German broadcaster MDR Sputnik and funk. Nevertheless, you can watch it auf Deutsch on Youtube here or check out all the videos that have aired so far:


Episode 1
Annette introduces herself and her need to get the hell out of dodge. She also introduces her sister, Jenny, the good girl.


Episode 2
Maria tells Annette to live a little and offers to teach her to flirt it up at an Arne concert.


Episode 3
Annette is stressing over a poem she’s writing, but Maria just wants to head out for the concert. Guess who wins?


Episode 4
After the concert, Annette and Maria get stranded… somewhere?


Episode 5
Annette put up her first poem — and now has to deal with internet comments.


Episode 6
Annette consoles Maria, who’s broken up with Graf… again!

If you don’t know German, you can still follow along on their social media sites:
https: //www.facebook.com/AllesLiebeAn …
https: //www.instagram.com/allesliebea …

Annette’s Tumblr: https: //allesliebeannette.tumblr. com /
Maria’s Instagram: https: //www.instagram.com/mariahaxtha …
Arne’s Instagram: https://www.instagram.com/nurarne/
Graf’s Instagram: https://www.instagram.com/realgraf/
Jenny’s Instagram: https: //www.instagram.com/jennyhuelsh …

Enjoy and spread the word about ALLES LIEBE, ANNETTE to all your German-speaking friends!

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Writing in Multiple Media at Captivate Conference!

If you think one size fits all when it comes to creating a story for a medium or platform, you’ll get a chance to learn how wrong, wrong, wrong you are this Sunday in Austin at the first annual Captivate Conference. When you’re not learning about leadership from Warren Spector, you can come on by to my presentation with the extremely original title “Writing for Multiple Media.” I’ll be exploring how the medium and the business model impacts the kind of story you can tell, whether it’s games, TV, film, or webseries. ¬†Heck, I might even throw in comics and animation, why not?

Writing in Multiple Media
When: October 6, 2013, 3:30-4:15pm
Where: Palmer Center, Austin, TX
Story is king, but storytelling isn’t a one size fits all proposition. Learn the strengths and weaknesses of each medium, or you may alienate your buyers and your audience rather than engaging them.

Come on down! Bring your questions, bring your jeers, and then we’ll all go grab a beer!

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Story 360: Speaking on transmedia in Singapore

In case you didn’t get your fill of transmedia at last month’s NAB ¬†talk, I’ll be speaking on transmedia and webseries next week in Singapore for Transmedia SG 2013. ¬†Wondering how transmedia can up your engagement? ¬†Curious how technology can offer you transmedia gold? ¬†Then check out these sessions if you happen to be in Singapore!

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Day 1, May 28th, 2013
2:30-3:30pm

FORUM SESSION 2: WEB SERIES BEST PRACTICES: FROM CONCEPT TO TRANSMEDIA
Moderator: Christine Weatherup, Producer, Writer, Actress
Matt Enlow, Creator, ‚ÄúSquaresville‚ÄĚ
Anne Toole, Writer / Game Writer / Aurthor
Marco Sparmberg, Transmedia Evangelist / Award-winning emerging media producer

Day 2, May 29th, 2013
1:00-2:00pm

FORUM SESSION 4: CONTENT CREATION AND INTEGRATING TECHNOLOGIES
Anita Ondine, Transmedia Producer / Creative Director, TransmediaNext
Anne Toole, Writer / Game Writer / Author
Siobhan O’Flynn, Transmedia storytelling consultant at NarrativeNow; pluscitydesign.com

Come on down and join the fun. ¬†And if you won’t be enjoying the humidity in Singapore, feel free to ask your burning transmedia questions in the comments below!

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Writing LOST GIRL: THE GAME

Anna Silk as BoThe hit Syfy series LOST GIRL recently launched their first mobile game for¬†iOS¬†and¬†Android, called, plainly enough, LOST GIRL: THE GAME. ¬†If you’re reading this, you’ve already figured out the second part: I was the writer. ¬†Even better, I wrote it¬†with¬†one of the show’s writers. ¬†A TV series that actually cares about a game being in the show’s canon? ¬†True transmedia? Madness! Next thing you know, it’ll be all the rage! At least on Syfy.

Here’s a brief description of the game story:

Something is not right in the City: While the Light and Dark Fae continue to focus on their bitter rivalry, an ancient power is stirring, a great evil that will stop at nothing to step foot again and wreak havoc on the earth, and only you can help stop it!

Lost Girl: The Game is a completely free mystery-style hidden object game based on the hit TV series Lost Girl. Making your way to the famed Dal Riata, a neutral ground and waystation for the supernatural creatures known as the Fae, you are drawn into a tale of intrigue and power.

LOST GIRL is not the first Canadian Syfy series I’ve written a game for. I acted as the first head writer for STARGATE WORLDS, the ill-fated MMOG based on the long-running Syfy series STARGATE SG-1. The Lost Girl game was a lot of fun to work on, because I got to read all the scripts, just like I did working on STARGATE WORLDS.

With STARGATE, DEFIANCE, and now LOST GIRL, which series do you think is next for a game adaptation?

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Webseries: from concept to transmedia at NAB

NAB 2013 in Las VegasInterested in webseries writing, development, transmedia, and distribution? Or just want to hear from hit webseries creators? Either way, you’re in luck, because at NAB next week, you can join me, Bernie Su (LIZZIE BENNET DIARIES, LOOKBOOK), Christopher Kubasik (BOOTH AT THE END), and Matt Enlow (SQUARESVILLE) for a whirlwind tour of the scripted webseries business. It’s all part of the Creative Master series at NAB, the premiere show for broadcast content. So I guess that makes me a creative master. ¬†Kneel before Zod! ¬†Here are the deets:

Web Series Best Practices: From Conception to Transmedia
Date: Wednesday, April 10
1:45 pm – 2:45 pm

Location: Las Vegas Convention Center, S220

Spread the word, or follow us on twitter.  Any suggestions for a good hashtag?

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Pride & Prejudice at 200: Want to play a game?

First the webseries, now a game?

Fans everywhere are celebrating Pride & Prejudice’s 200th anniversary today. ¬†By now, of course, you know about The Lizzie Bennet Diaries, the hit webseries adaptation of Pride & Prejudice. ¬†If you don’t, check out the front page of the Arena section of the Wall Street Journal, The Guardian, and the episodes I’ve written. ¬†But if you can’t get enough Jane Austen, I’ve also worked on the game Jane Austen Unbound, and my storyline will go live on February 4th.

Jane Austen Unbound (fka Rogues and Romance) will allow you to play in the Jane Austen universe, when characters from many of her books have gotten loose and are starting to wreak havoc in the wrong storylines.  Your mission, should you choose to accept it, is to bring Elizabeth and Darcy back together again, without messing everything else up in the process.  Feel free to check out this hidden object game on Facebook, or wait until the new storylines go live on February 4th.

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